Mercedes Has Unveiled It’s First-Ever All-Virtual Showcar – And It Looks Incredible


Seeing the popularity of League of Legends (LoL), Mercedes-Benz, a renowned car manufacturer, has reported an expansion in its partnership with Riot Games. The collaboration between the two will now last for three more years, i.e., till 2025, and in the meantime, Mercedes has been preparing to showcase its new all-virtual showcar for Worlds 2022. The grand event will commence from 29th of October to 5th of November in North America, and this will be the 12th season for the League of Legends (LoL), as per the timeline released by the company. The new showcar from Mercedes Benz will make its sizzling debut in this year’s Worlds music video and in the Worlds Final.

Coupled with this, the event will be broadcasted in New York, Atlanta, and San Francisco and a total number of 24 teams will participate in the “months-long race for the Summoner’s Cup, the final trophy for winners.” One of the most interesting things to note is that fans of this car will experience the World League of Legends in their own Mercedes-Benz MBUX infotainment systems. This undeniably cool showcar has finally been completed by the alliance of Mercedes Benz and the game developer company, Riot games.

Not to mention, Gorden Wagener, who is the Chief Design Officer of Mercedes-Benz Group AG, stated, “When designing an extraordinary and virtual showcar, two worlds merge – real automotive design and animated design. Because of the virtual space, there are no limits to what we can do, which means we can push boundaries and give our creativity the space for the unexpected. The result is something unique: the first all-virtual showcar from Mercedes-Benz.”

In addition to this, Naz Aletaha, Riot Games Global Head of League of Legends Esports, said, “Since establishing our partnership, it’s been inspiring to see how the teams across Riot and Mercedes-Benz continue to fearlessly pursue opportunities to elevate and celebrate our sport. Whether in physical form, like our beautiful World Championship rings, or a virtual showcar, we are thrilled that our partnership extension reinforces our collective commitment to pushing creative limits that deliver exciting experiences to LoL Esports fans for the years to come.”

It should be noted that Mercedes Benz has been a constant supporter for providing a valuable contribution to the global fan community of League of Legends Esports and it can be seen from the fact that it conducted the return of the League of Legends Esports World Championship ring. Also, it has been in alliance with Riot games for three years and is continuously heading towards more and more development.


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