After the news of Galaxy Note 7 erupting all over the place, Samsung offered a replacement of its flagship device for the harried customers. Analysts hoped that the replacement scheme would contain the bizarre accidents by replacing the faulty devices with the safe ones. However, the situation quickly spiralled out of control when one of the replaced Note 7 handsets caught fire aboard the Southwestern flight.
Following the latest incident, Samsung has permanently ceased production of the Note 7, its flagship phablet:
“We recently readjusted the production volume for thorough investigation and quality control, but putting consumer safety as top priority, we have reached a final decision to halt production of Galaxy Note 7s.”
The phone owners could both return the phone or exchange it with one of the other handsets produced by the company. The offer is even valid for the users who bought their Note 7 ‘second-hand.’
“For the benefit of consumers’ safety, we stopped sales and exchanges of the Galaxy Note 7 and have consequently decided to stop production.”
The authorities are still investigating why even the replaced handsets caught fire. The reason why consumers go for high-end brands like Apple and Samsung is their reliability.
Richard Windsor commented on the entire Note 7 drama:
“As a result of making a complete mess of the Galaxy Note 7 recall, Samsung is more likely to lose a large number of high-end users to other Android handsets rather than to Apple. The real issue is brand and reputation. As long as Samsung carried out the recall smoothly and kept users very happy, the issue would eventually blow over. Unfortunately, this is very far from the case, and the fact that Samsung appeared to still be shipping defective devices could trigger a large loss of faith in Samsung products.”
The Note 7 fiasco has tarnished the image of the company and reports suggest that Samsung will not be releasing any Note 7 handset in the future.