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WordPress Is Dropping Support For Twitter Social Sharing Because The API Is Too Expensive Now

WordPress, a popular website building platform, has recently made the decision to part ways with Twitter due to changes in the pricing of its API subscription plans. This move by WordPress.com is in line with other major platforms and organizations that have also severed their ties with Twitter as a result of the steep costs associated with its new API pricing structure.

When users set up a new WordPress-powered website, they are traditionally greeted by a default introductory post titled “Hello world!” However, WordPress is now bidding farewell to its integration with Twitter.

Twitter has been taken out of Jetpack, an official WordPress plugin, according to an announcement from Automattic, the parent company of WordPress.com. Users may automatically publish the content of their WordPress sites on various social media platforms, including Twitter, thanks to the plugin’s Jetpack Social function.

In a statement issued by Automattic, entitled “The End of Twitter Auto-Sharing,” WordPress.com explicitly cites the recent API price increase as the primary reason for cutting ties with Twitter. Twitter made the decision to discontinue its free API offerings to developers and introduced costly paid Enterprise subscription tiers earlier this year, with prices starting at a staggering $42,000 per month.

This change affects users of WordPress.com who heavily rely on Jetpack’s social sharing capabilities. It also sheds light on the wider impact of Twitter’s pricing strategy on developers and integrations across various platforms.

WordPress.com’s decision to drop Twitter integration serves as a reminder of the delicate balance that exists between social media platforms and third-party developers. While APIs play a critical role in fostering innovation and integrations, alterations to pricing structures can have significant consequences, potentially limiting accessibility and hindering creativity.

Users of WordPress.com will need to investigate alternate techniques for sharing their material on Twitter as the relationship between Twitter and developers continues to change. Even without the convenience of Jetpack’s built-in integration with Twitter, users may still link their WordPress websites to numerous social media platforms thanks to alternative plugins and applications that offer social sharing capability.

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