In a WSJ Magazine interview, Apple’s CEO Tim Cook revealed that he uses every Apple product daily, from iPhones and AirPods to various MacBooks, iPads, and the Vision Pro headset. It raises the question: how realistic is it for one person, even the head of Apple, to utilize every Apple product and service in a single day? To picture this, we’d need to incorporate not just flagship devices like the iPhone, Apple Watch, and MacBooks, but also every accessory, service, and software application. Cook might start his day with the iPhone alarm, check emails on his iPad, and use HomeKit on his Apple Watch to control his morning routine. Transitioning to work, he might juggle between his MacBook Air, MacBook Pro, and iMac, possibly connecting to an external Pro Display XDR with a VESA mount. He may listen to music or take calls on AirPods Max and jot notes on an iPad Pro with an Apple Pencil. Using every Apple service means checking iCloud Drive, streaming Apple Music or Apple TV+, and perhaps even exploring Fitness+.
It’s an ambitious commitment, especially when factoring in the extensive lineup of Apple apps, from standard tools like Safari and Mail to niche ones like Clips or Automator. Even with Apple’s ecosystem ease, fitting in every Apple product and software would be no small feat. Accessories like the MagSafe charger or the famous Apple Polishing Cloth might come into play, but could he actually use every model, like the iPad Mini, iPad Air, and Mac Mini?
For Cook, fully immersing himself in Apple’s product range daily likely helps him understand user experience across the ecosystem. While most of us don’t need to use every Apple product daily, Cook’s dedication highlights Apple’s aim for seamless integration, offering a tech-powered lifestyle centered around convenience and functionality.