This is not an unknown fact that tech giants like Facebook and Google collect a lot of your data and then use it for the sake of advertising. However, the business model on which Apple works is based on hardware and not advertising.
- Once the access is granted, you will see an option “Obtain a copy of your data.” There will be various options presented for which you can obtain the data. Or you can get all of it by opting for ‘Select All.’
- Apple performs a small check to make sure it is you so you will be required to answer some additional questions to verify your identity.
- Once all the checks are passed, you will get a .zip file through email. It can take a few days or a week for Apple to gather all your data and send it via email.
Apple keeps very less amount of data as compared to other companies, and the file you will receive will be comprised of few megabytes. While the recent headlines regarding Facebook’s and Google’s predatory advertising techniques which have affected both the social media and Google, this announcement from Apple is a great effort to present itself as a transparent and trustworthy tech giant. The timings when Apple has made the statement has made it an opportunist. However, the assurance is undoubtedly welcome by all the users.