GM and LEGO have come together for a cross-promotion and have created a full-sized replica of Chevrolet Silverado. What is so special about it? If you haven’t guessed it already; the replica is made completely out of LEGO bricks. The creation has been named – LEGO Silverado. The model is based on the 2019 Silverado 1500 LT Trail Boss and is the first full-size Chevrolet car or truck to be built completely out of LEGO.
The LEGO Silverado is the second phase of GM and LEGO’s partnership. The first phase was in 2017 when GM created the LEGO Batmobile for The LEGO Batman Movie. This particular truck, LEGO Silverado, will be featured in The LEGO Movie 2: The Second Part. The movie is to be released on 8th February.
Sandor Piszar, Director of Chevrolet Truck Marketing, said, ‘Chevrolet is once again thrilled to be working with Warner Bros. to integrate the brand and one of our most iconic products – Silverado – into ‘The LEGO Movie 2: The Second Part. The themes of determination and teamwork in the new movie align perfectly with our Chevy brand values, and we are sure that the all-new Silverado has the features, technologies, and strength that would help Emmet, Lucy and their friends as they take on exciting new challenges.’
Did you know that there is a particular team of specially trained LEGO Master Builders? They are in charge of tackling the super-challenging designs and builds for the LEGO models. GM relied on 18 such LEGO Master Builders for the construction of LEGO Silverado.
These Master Builders spent over 2,000 hours for hand-selecting and placing each piece together. There are a total of 334,544 pieces in total. The most commonly used brick used for the construction of LEGO Silverado is the red 2×8 stud brick! The model also has working lights and graphical detailing that is exclusive to the LEGO models.
It weighs 3,307 pounds, and was designed & assembled in LEGO Group’s Model Shop that is located in Enfield, Connecticut. Chevrolet brought students from the Oxford Community School’s FIRST LEGO League and Ralph Waldo Emerson Elementary School’s A World In Motion Program to the North American International Auto Show for the unveiling ceremony of the LEGO Silverado.