The world’s first AI beauty pageant, “Miss AI,” has arrived, ushering in a new era where artificial intelligence-generated models and influencers vie for recognition. Organized by the World AI Creator Awards, this groundbreaking contest assesses contestants based on their appearance, technical craftsmanship, and social media influence. Partnering with Fanvue, a platform hosting virtual models, the pageant aims to elevate AI creators to stardom.
“AI creators’ social clout will be assessed based on their engagement numbers with fans, rate of growth of audience and utilization of other platforms such as Instagram,” according to the World AI Creator Awards.
Contestants in Miss AI will be evaluated not only on their visual appeal but also on their online engagement metrics, reflecting the evolving landscape of digital influence. The winner stands to receive a $5,000 cash prize, promotion on the Fanvue platform, and substantial PR support, with prizes also allocated for the runner-up and third place.
“We share the vision for the WAICAs to become the Oscars of the AI creator economy,” Fanvue co-founder Will Monanage said in a statement.
The judging panel comprises both AI-generated influencers and industry experts. Aitana Lopez and Emily Pellegrini, with their substantial Instagram followings, bring firsthand experience of the influencer world. Meanwhile, Andrew Bloch and Sally-Ann Fawcett offer expertise from entrepreneurial and beauty pageant backgrounds, respectively.
“It’s been a fast learning curve expanding my knowledge on AI creators, and it’s quite incredible what is possible,” Fawcett said in a statement.
Criticism of beauty pageants for perpetuating narrow beauty standards extends to Miss AI. The judges acknowledge the need for diversity among contestants to challenge these norms and reshape perceptions of AI women. Despite existing in a digital realm, the pageant seeks to celebrate artistic talent and creativity, posing contestants with thought-provoking questions about improving the world.
In an email, Fawcett said she’s hoping for a diverse group of contestants. “This isn’t about bums and boobs and fantasy figures,” said the judge, who’s also helped select winners at real-world pageants. “Creators have a chance to change the public’s perception of AI women and I hope to play a part in that too by selecting a winner representing the modern world.”
“This isn’t about beauty in the stereotypical sense,” the spokesperson said in an email. “It’s about championing artistic creative talent and the beauty of creators’ work. Just like traditional pageantry, there’s even a question contestants are asked to answer: ‘If you had one dream to make the world a better place, what would it be?’”
Miss AI symbolizes the fusion of technology, entertainment, and cultural commentary. It reflects the increasing integration of AI into various aspects of society, including the realm of beauty and influence. As AI-generated influencers secure paying gigs and even mainstream media roles, the distinction between real and virtual personas becomes increasingly blurred.
This initiative not only showcases advancements in AI but also raises broader questions about the future of beauty standards, digital artistry, and the societal impact of AI. By recognizing AI creators’ talent and providing them with a platform for visibility, Miss AI contributes to the ongoing dialogue surrounding the role of technology in shaping cultural phenomena.