Historically speaking, the auction of a motorcycle achieved its first million-dollar sale, which represents a major advancement in vintage bike market values. A 1915 Cyclone V-Twin achieved a historic sale in Las Vegas when it sold for $1,320,000, which surpassed the previous record of $935,000 set by a 1908 Harley-Davidson ‘Strap Tank.’.
A 1938 Crocker Twin sold for $880,000 shortly after the Cyclone V-Twin transaction, which demonstrated the growing worth of scarce motorcycle models. The two motorcycles belonged to Urban S. Hirsch III, who maintained his motorcycle collection in a private museum inside his luxurious home.

Hirsch accumulated his wealth by securing profitable printing ink deals when newsprint reached its peak during the 20th century after starting his life in poverty. His great wealth did not diminish his motorcycle passion because he continued visiting the shop of Bud Ekins, who was both a famous racer and stunt performer for Steve McQueen. Hirsch became famous for his comical nature and showmanship, which he displayed through custom-made jackets that featured clever and sometimes scandalous written messages.
The historic auction established new records while showcasing the deep appreciation collectors have for vintage motorcycle craftsmanship and historical value. The increasing demand for exclusive motorcycles indicates that another bike could easily surpass this historic milestone.