Just another incident involving Elon Musk and his grandiose plans…
By now it comes as no surprise whenever Elon Musk is involved in a space controversy or a certain problematic self-driving car, but a summary of Tim Higgin’s book “Power Play: Tesla, Elon Musk and the Bet of the Century,” sheds new light on the story when Elon Musk demanded to be the CEO of Apple while negotiating with Tim Cook, the actual CEO on some joint software venture. It keeps getting more bizarre.
The breakdown of what happened during the 2016 telephonic conversation was that Cook had a plan of joining Apple And Tesla by buying Tesla which Musk was more than happy to agree on but only on one condition; to be made CEO of not only Tesla but Apple as well. Obviously, this did not sit well with Cook, who had been the chief executive officer of Apple since 2011 and after exchanging a bit of unpleasantry, the real CEO of Apple, hung up the phone.
Now this is where it gets weirder. According to Musk, when his company was trying to launch Model 3 back around the same time in 2016, he reached out to Cook to discuss the possibility of selling Tesla to Apple so they could form a corporation together but Cook declined and “refused to take the meeting”, in Musk’s own story.
It’s difficult to tell who’s telling the truth and who’s making up excuses but it wouldn’t be a surprise if Musk actually did demand to become the CEO of Apple and when he couldn’t get his way, he just brushed off the incident as a meeting that “never happened”. It’s like they say, sometimes the truth is bitter but you have got to accept it…